Skip to main content

Marketing Programs


The Gabelli School’s marketing faculty are world-renowned for their research insights.

Put their knowledge to work for you in these open-enrollment programs. They are designed to put your company or organization ahead of the rest of the industry, giving you concrete approaches you can put into practice as soon as the program concludes.

Current offerings

New Strategies for Market Share
Wallet Allocation Rule® Certification Course
Next session: TBD
The researchers behind the Wallet Allocation Rule® are experts in customer loyalty. They developed an original method that you can use to grow your share of customers’ hearts, minds, and wallets. This is your chance to learn their method and earn a formal certification.


If you see a program above that interests you, contact Greg Cooper at or 212.636.7301 to learn more about upcoming opportunities.