Advertising Today: Keeping Brands in Touch in a Touchless Society
| Host | Panelists | Session Description |
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Stacey Lesser: Chief Strategic Officer, Merkley+Partners Amy Luca: President and Head of International at Collectively, Inc. Lynne Reilly: EVP, Global Chief Growth Officer for UM Worldwide |
Advertising Today: Keeping Brands in Touch in a Touchless Society When advertising is effective, it builds powerful Brands by connecting Brands to their consumers and telling the Brand story in a fresh, relevant and empathetic voice. In 2020, every aspect of a consumer's life has been touched and disrupted in unimaginable ways. How do advertisers adapt, adjust and remain authentic? Join our panel discussion and learn from leaders in advertising, influencer marketing and the media industry as they discuss how they are helping clients navigate their Brands in these uncertain times. |
