Fordham University + New York Liberty
Fordham University
+
New York Liberty
Introducing a partnership that brings together two New York City institutions united by a shared commitment to community impact, mentorship, and empowering the next generation.
Fordham is teaming up with the New York Liberty to strengthen communities while building leaders For What Matters.
Throughout the WNBA season, you’ll see the Gothic F and New York Liberty torch standing together. From courtside and in-bowl LED displays at Barclays Center to social media collabs, the partnership highlights Fordham's visual identity and brings our Jesuit mission to life while celebrating our commitment to shaping future Rams who care for others and drive positive change.
The partnership also expands Fordham’s presence in Brooklyn, introducing new audiences to the University while engaging Liberty fans throughout the tristate—from young fans and their families to adults seeking to advance their education.
Our partnership will help prepare our students for impactful careers through direct exposure to the professional sports and entertainment industry:
Guaranteed Internships: Fordham students gain access to dedicated internship positions with the New York Liberty and Brooklyn Sports & Entertainment, offering immersive, hands-on experience in business, operations, and sports management.
Professional Development: Brooklyn Sports & Entertainment’s Human Resources team hosts tailored resume and career readiness workshops, helping Fordham students strengthen their resumes, sharpen interview skills, and prepare for the hiring process.
Community Engagement: Fordham is proud to serve as a Presenting Partner for the New York Liberty’s Season of Giving Toy Drive. Fordham students, alumni, and staff will join Brooklyn Sports & Entertainment team members to bring holiday cheer to children and teens through a community gift-giving event (date TBA).
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Fordham University and the New York Liberty are uniting to empower students, strengthen the New York community, and inspire future leaders by blending education with professional sports. Through co-branded marketing, professional development opportunities, and community service initiatives, the collaboration aims to support students and elevate both brands across New York City.
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The partnership focuses on three key objectives:
- Brand Visibility: Introducing Fordham's evolved visual identity across high-profile sports platforms.
- Leadership & Career Growth: Highlighting Fordham's For What Matters ethos by providing students with hands-on professional experiences beyond the classroom.
- Community & Alumni Engagement: Creating unique events and opportunities that bring together Fordham students, alumni, and Liberty fans.
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Students receive direct access to career opportunities and professional growth, including:
- Internships: Dedicated internship positions with the New York Liberty and Brooklyn Sports & Entertainment
- Career Workshops: A virtual resume and professional best-practices session led by the Brooklyn Sports & Entertainment Human Resources team.
- Volunteering: Opportunities to volunteer alongside BSE staff during community service events.
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Fordham will serve as the Presenting Partner for the New York Liberty’s Season of Giving Toy Drive. Fordham alumni, students, and staff will join Brooklyn Sports & Entertainment team members to collect toys and gifts for children and teens this holiday season.
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Yes! The University will host a Fordham Day at Barclays Center on August 29, 2026 when the NY Liberty take on the Chicago Sky. A limited number of complimentary tickets will be offered to students, faculty, and staff, while discount tickets will be available for Fordham alumni, friends, and family who wish to join the Rams in cheering on the Liberty.
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Fordham will be prominently featured at Barclays Center during regular-season home games:
- In-Bowl LED Displays: Rotating LED branding during every regular season home game.
- Courtside LED Signage: Courtside LED branding during all locally broadcasted games.
- Official Branding Designations: Fordham will hold designations such as "Proud Partner of the New York Liberty" and "Proud University Partner" across marketing materials.