Sports Business

You can pair a concentration in sports business with any major at the Gabelli School of Business, from accounting and business administration to finance, marketing, and beyond. Six of our undergraduate specialty areas are ranked in the top 25 in the country by U.S. News & World Report:

#18 in Marketing

#14 in Finance

#20 in Analytics

#21 in Accounting (tie)

#22 in Entrepreneurship (tie)

#13 in International Business (tie)

You’ll complete three courses and a capstone project to fulfill your requirements for a concentration in sports business. You’ll choose from courses including Sports Marketing, Sports and the Law, and Sports Analytics.

With New York City as your college town, you’ll have unmatched access to everything from new startups to some of the biggest, most established names in business, media, sports, and more. Here are just some of the places business students have interned:

• National Football League
• New York Liberty
• New York Giants
• Brooklyn Sports & Entertainment
• CBS
• ESPN
• Madison Square Garden

You’ll have access to organizations and resources like … 

• The Fordham Foundry, a hub for entrepreneurship and innovation
• The Business of Sports Society, a student-run club that brings in speakers from professional sports leagues 
• Sports Analytics Society, a community for students to connect with front office pros and publish original research

Our rigorous curriculum in a global city prepares you for careers and thought leadership in a range of areas, including major sports leagues, front office positions with professional teams, law, data science, and more.

Plus, you can connect with alumni through the Fordham Mentoring Program to receive one-on-one guidance and advice no matter what career you pursue.

At Fordham, you’ll use AI as a tool to enhance your learning. Our program will equip you with the skills to navigate the ever-changing landscape of AI in the workforce.

As a sports business student, you’ll examine how these technological advances are reshaping corporations and supercharging sports analytics, from fan engagement platforms to dynamic ticket pricing and data on athletes’ performance.  

Additionally, you can learn with Gabelli professors who teach in Fordham’s master’s degree program in artificial intelligence in business. They know how to equip students with the skills for roles ranging from generative AI specialist to AI algorithm trader.

You’ll also have access to Fordham’s Ethical and Applied AI Hub at the Gabelli School of Business, which connects companies, entrepreneurs, policymakers, students, and community partners to harness AI responsibly for growth, innovation, and meaningful impact. 

Above all, you’ll learn skills that can’t be replaced by AI, such as critical thinking, creativity, emotional intelligence, and integrity.