Marketing Scholars

Students apply at the end of the first semester of their Sophomore year for acceptance into this prestigious group of high-performing students interested in pursuing careers in Marketing. Through a series of industry networking opportunities with prominent Fordham alumni, site visits, workshops, and other unique opportunities, Marketing Scholars gain hands-on exposure with leading Marketing firms and professionals to gain insights into Marketing career paths.

Requirements for acceptance in the Marketing Scholars Program:

  • Rose Hill Sophomores with the intention of pursuing either a Marketing Major or a Business Admin Major paired with a Primary Concentration of Marketing
  • Lincoln Center Sophomores with the intention of pursuing a Marketing Major 
  • A minimum cumulative GPA of 3.6 to apply
  • Track record of involvement in extracurricular activities, particularly Marketing-related activities and workshops
  • Participation in Fordham’s Marketing Association (Rose Hill students) or Fordham Marketing Club (Lincoln Center) events
  • Prior internship history (at least one internship)
  • Résumé in template
  • Interview with Marketing Scholars Advisor and Program Manager

Requirements to maintain enrollment include:

  • A minimum cumulative 3.6 GPA 
  • Adhere to the Marketing Scholars Code of Conduct, including: 
    • Demonstrate the highest standard of personal and professional behavior at Marketing Scholar events
    • Maintain Resume and LinkedIn according to Marketing Scholar specifications
    • RSVP to Google Calendar invitations for Marketing Scholar events
    • Attend required Marketing Scholars events and programming

Students benefit from this rigorous, five-semester, career development program intended to prepare Marketing Scholars for internships and jobs with the industry’s most prestigious firms.  Through a series of workshops focused on resumes, LinkedIn profiles, mock interviews, and job-search strategies, which supplement alumni panels and site visits, Marketing Scholars receive the scaffolding to prepare for the most competitive internship and full-time roles at top agencies and companies.

A sample of programming and site visits from recent cohorts includes:

  • BBDO
  • Tiffany
  • Hugo Boss
  • Rent The Runway
  • IPSOS
  • Bloomberg
  • Paramount
  • The Walt Disney Company
  • Advertising Week New York (AWNY)
  • ANA Educational Foundation (AEF)