Lin Hao

Lin Hao

Associate Professor
Patricia Ramsey Distinguished Research Scholar in Business
Information Technology and Operations
Gabelli School of Business
Joined Fordham: 2020

General Information:
140 W. 62nd Street, Room 412,
New York, NY 10023

Email: [email protected]

  • The research of Lin Hao, PhD, centers on the platform economy, digital retail, and revenue models in electronic commerce. His work has been published in top-tier business journals such as Information Systems Research, Management Science, MIS Quarterly, and Production and Operations Management. He received the 2022 Dean’s Award for Excellence in Research and the 2023 Dean’s Award for Impact at Fordham University, and he currently serves as a senior editor for Production and Operations Management. Professor Hao has taught several business analytics courses, including business intelligence, data mining tools and techniques, predictive analytics, and machine learning for business. Prior to joining Fordham University, he was an assistant professor at the Mendoza College of Business at the University of Notre Dame, where he received the 2014 James Dincolo Outstanding Teaching Award.

    • PhD: University of Washington
    • Master's: Tsinghua University, China
    • Bachelor's: Tsinghua University, China
    • Platform Economy
    • Digital Retail
    • Hao, L., Kumar, S. 2024. Benefit of Consumer Showrooming for a Physical Retailer: A Distribution Channel Perspective. Management Science, 70(8), 5208-5525.
    • Meng, Z., Hao, L., Tan, Y. 2021. Freemium Pricing in Digital Games with Virtual Currency. Information Systems Research, 32(2), 301-674.
    • Guo, H., Zhao, X., Hao, L., De, L. 2019. Economic Analysis of Reward Advertising. Production and Operations Management, 28(10), 2413-2430 (Lead Article).
    • Guo, H., Hao, L., Mukhopadhyay, T., Sun, D. 2019. Selling Virtual Currency in Digital Games: Implications on Gameplay and Social Welfare. Information Systems Research, 30(2), 430-446.
    • Hao, L., Tan, Y. 2019. Who Wants Consumers to Be Informed? Facilitating Information Disclosure in a Distribution Channel. Information Systems Research, 30(1), 34-49.
    • Hao, L., Guo, H., Easley, R. 2017. A Mobile Platform's In-App Advertising Contract under Agency Pricing for App Sales. Production and Operations Management, 26(2), 189-202 (Lead Article).
    • De, P., Hao, L., Li, Y., Tan, Y. 2017. Quality of Service Based Pricing Schemes for Content Sharing in Peer-to-Peer Networks. Production and Operations Management, 26(8), 1427-1443.
    • Hao, L., Fan, M. 2014. An Analysis of Pricing Models in the Electronic Book Market. MIS Quarterly, 38(4), 1017-1032.