Seoyoung Kim
Assistant Professor
Marketing
Joined Fordham: 2022
General Information:
140 W. 62nd Street, Room 317,
New York, NY 10023
Email: [email protected]
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Seoyoung Kim is an assistant professor in the Marketing Area at the Gabelli School of Business. She earned a Ph.D. in Marketing from the University of Georgia in 2022. Her current research covers topics at the intersection of societal change and marketing strategy with a focus on digitization and brand activism. Kim’s work has been published in the Journal of the Academy of Marketing Science and the International Journal of Advertising.